The Jewel Artisan was born from a deep belief: that true luxury lies in meaning, craftsmanship, and integrity.

Our story began in the 1970s, when my grandfather first became a Diamantaire - a craftsman of stones and a man of principles. What started as a passion for sourcing the finest diamonds soon evolved into a legacy. My father carried this vision forward for over four decades, building trust, expertise, and relationships across the world of fine gems. In 2022, I stepped into this lineage with a desire to take our heritage further by introducing a fine jewellery division under The Jewel Artisan, shaped by timeless design and modern artistry.

Rooted in our family’s legacy and guided by a contemporary sensibility, we craft jewellery that transcends trends. Each piece is more than adornment; it’s an heirloom in the making, thoughtfully designed and ethically produced. Our vertical integration: from sourcing stones to in-house production, allows us to uphold exacting standards of quality, transparency, and personalisation at every stage.

As the founder of this new chapter, my vision has always been clear: to create jewellery that feels deeply personal yet universally elegant. Not just objects of beauty, but vessels of emotion, memory, and permanence. In a world of fast fashion and fleeting choices, The Jewel Artisan stands for craftsmanship with conscience; where luxury is intentional, and every jewel tells a story worth keeping.

Tirth Patel, The Jewel Artisan